The Silver Star Brands Enhanced Masterfile is a combined Masterfile of over 2.2 MILLION responsive consumers from Miles Kimball, Walter Drake, and Easy Comforts catalogs! Selects include demographics (age, income, POC), product selects, and many lifestyle interests.

Wiland members can apply their models to the Silver Star Brands catalog buyers files allowing them to reach their ideal target audience. Names will be delivered net of the mailer's house file providing incremental names to be applied in the merge. This is a great way for publishing, fundraising and catalog mailers to tap into these responsive consumers.