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IMS Consumer Data Source


3.1 Million Last 12 Month Responders!



Consumer Gold - Pay-As-You-Go Catalog Credit Card Responders

These responsive consumers have searched online and signed up for a Branded Catalog Credit Card offer and if approved they are given up to $1,000 in credit to use towards purchases from that catalog brand. When these customers purchase products they pay a down payment and are given payment terms for the balance. The credit line can only be used for purchases from the catalog brand that extended the credit.
Datacard & Usage

• Last 3 Month -   725,000
• Last 6 Month -   1,211,000
• Last 12 Month -  3,100,000

• Average age: 42
• Average income: $47K
• Females: 55%
Related Datacards:
Seventh Avenue
Montogomery Ward
Country Door
Midnight Velvet
Monroe & Main
Swiss Colony
NCD Financial - Active Credit Seekers
NCD Financial - Buyers
Selects Available:
• Age/Income/Gender
• Lifestyle Interest
• Payment Method
• Child's Age Range
• Ethnicity

Kevin Callahan Kevin Callahan