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3 Titles. 4 Choices. All Great Response! NWF Children's Publishing

                     
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Ranger Rick leads school-age kids to wild discoveries and mind-stretchingfun! Here is a list that will transform an average mailing to an amazing one. Ranger Rick is the National Wildlife Federation children's publication for children ages 7 and up.

 484,000  Active Subscribers
 204,500  Active DTP 
 162,000  Active Gift Givers

Continuation Usage:
American Girl Catalog, Denver Museum of Nature and Science, Highlights for Children, Houston Museum of Natural Science, Kids Discover, Mindware, National Audubon Society, National Geographic Books, Natural History Museum of LA, Oregon Zoo Foundation, and Zoo Consortium.

                     
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Your Big Backyard draws children closer to nature and gets them ready to read, targeting children ages 4-7. Reach households with youngsters and parents who together enjoy the seasonal crafts, simple cooking recipes, fun games, and more in YBB.

271,800  Active Subscribers
227,300  Active DTP 
192,200  Active Gift Givers

Continuation Usage:
American Girl Catalog, Carus Publishing, Denver Museum of Nature and Science, Denver Zoo, Fisher Price Toys, HearthSong, Highlights for Children, Mindware, National Geographic Kids, North Carolina Zoo Society, Oregon Zoo Foundation, The Henry Ford, and Zoo Consortium

                           
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National Wildlife Federation's magazine for toddlers, Wild Animal Baby exercises a child's pre-reading development and expands his or her world, making reading time productive and fun. Wild Animal Baby is for younger children ages 2 to 4 years.

151,600  Active Subscribers  
142,300  Active DTP
105,100  Active Gift Givers

Continuation Usage:
Buena Vista, Carus Publishing, Children's Better Health Institute,Doubleday Children's BOMC, Fisher Price Toys, Hanna Andersson, Highlights for Children, National Geographic Little Kids, Natural History Museum of LA, STEP2, Zoo Consortium and Zoobooks.

               
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The National Wildlife Federation Children's Magazines Masterfile consists of unduplicated names across Ranger Rick, Your Big Backyard and Wild Animal Baby.

Tap into this huge file of affluent families ($100,000+) with consumers who are highly responsive to direct mail and email offers.

440,515  Active Subscribers
376,800  Active DTP Subscribers
292,500  Active Gift Givers

Continuation Usage:
American Girl Catalog, Carnegie Museums, HearthSong, Indianapolis Zoo, Massachusetts Audubon Society, McPherson Public TV, Monterey Bay Aquarium, North Carolina Zoo Society, and Phoenix Zoo 

Contact:  Linda Thompson  402-836-5154

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