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5 Ways to Reach Active, Multichannel Buyers



Reach responsive multichannel buyers from the
1-800-FLOWERS.COM, INC. collection of brands:

1-800 FLOWERS
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The 1-800 flowers.com buyers are educated consumers who enjoy gift giving for every occasion.

2,887,000 Buyers
2,582,000 Internet Buyers
1,809,000 $50+ Buyers
1,400,000 Age 51+


Usage includes: Creative Irish Gifts • Eddie Bauer • Harry & David • The Salvation Army • San Diego Zoo • Victoria's Secret

CHERYL'S
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Since 1981 Cheryl's has provided fresh baked cookies and handmade desserts gift wrapped in exclusively designed packaging to discerning upscale gift and food buyers.

362,000 Buyers
154,000 $50+ Buyers


Usage includes: Harry & David • Norm Thompson Food • Savannah's Candy Kitchen • Wolferman's

FANNIE MAY
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Fannie May Fine Chocolates has delighted chocolate enthusiasts with delicious chocolates since 1920. The company specializes in gift wrapped chocolate assortments, unique confections, hand-made fudge and seasonal novelty treats.

111,000 Buyers
50,000 $50+ Buyers


Usage includes: Lou Malnati's • Savannah's Candy Kitchen • The Vermont Country Store



For more information on these responsive catalog and internet buyers, please contact the 1-800 flowers sales team at Infogroup Targeting Solutions:

Audrey Wallis, 402.836.5109
Nicole Wheeler, 402,836.5169

THE POPCORN FACTORY
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The Popcorn Factory is the fun gift expert, providing the best assortment of gifts to celebrate every occasion.

349,000 Buyers
159,000 $50+ Buyers

Usage includes: Eddie Bauer • Fairytale Brownies • Harry & David • Honey Baked Ham • Mrs. Fields • Savannah's Candy Kitchen • WETA • Wolferman's

1-800 FLOWERS INC. MASTERFILE
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Reach responsive buyers across the corporate brands—1-800 Flowers, Cheryl's, Fannie May & The Popcorn Factory. Adult Age, Child Age, Income, Marital Status, Homeowner, Products Purchased, and Lifestyles are just a few of the available choices. The enhanced selects are available on the Masterfile and on each individual title.

3,674,000 Buyers
2,169,000 $50+ Buyers

Usage includes: My Twinn • Oriental Trading Co.

Occasion Buyers:
1,243,000 Birthday
163,000 Congratulations
132,000 Easter
54,000 Father's Day
247,000 Halloween 
57,000 Mother's Day
79,000 Summer
283,000 Thank You
155,000 Valentine's Day

Product Buyers:
29,000 Baked Goods Buyers
361,000 Basket Buyers
2,774,000 Flower Buyers
707,000 Food/Snack/Sweets Buyers
215,000 Gift Buyers
332,000 Greeting Card Buyers
678,000 Plant Buyers

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