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Improvements
Lawn & Garden Buyers—247,000 consumers who love to
enhance their backyard gardens! Buyers purchase gardening solutions including
tools, landscaping, garden borders, edging, fences, hoses, sprinklers and
outdoor storage. Reach these gardening fanatics now with your next offer!
Profile: Age Range 56-65 •
Average Income $75,000+ • 70% Women • 93% Homeowners
Improvements Lawn & Garden Buyers
74,000 Last 3 Month Lawn & Garden Product Buyers
247,000 Last 12 Month Lawn & Garden Product Buyers
GARDENING-RELATED USAGE:
Arbor Day Foundation • Gardener's Supply •
Jackson & Perkins • Plow & Hearth
Improvements
Home and Outdoor Living Products
176,000 Last 3 Month Home & Outdoor Living Buyers
508,000 Last 12 Month Home & Outdoor Living Buyers
Additional
usage includes:
At West End
BrylaneHome
Fresh Finds
Gold Violin
Hammacher Schlemmer
Harriet Carter Gifts
Herrington
Home Decorators Collection |
LinenSource
Sharper Image
Soft Surroundings
Soft Surroundings at Home
Solutions
Sporty's Preferred Living
Sporty's Tool Shop
The Vermont Country Store
Touch of Class |
Improvement files include:
Enhanced •
Holiday Buyers •
TargetReady Models® •
Subscriber Genetics Enhanced •
Pet Buyers •
Marketing Genetics Enhanced
For more information on the gardening buyers of Improvements, please contact
Elyssa Cunningham at Infogroup Media Solutions, 402.836.5720
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