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Infogroup Media Solutions

Improvements Lawn & Garden Buyers—247,000 consumers who love to enhance their backyard gardens! Buyers purchase gardening solutions including tools, landscaping, garden borders, edging, fences, hoses, sprinklers and outdoor storage. Reach these gardening fanatics now with your next offer!

Profile: Age Range 56-65 • Average Income $75,000+ • 70% Women • 93% Homeowners

Improvements Lawn & Garden Buyers
  74,000 Last 3 Month Lawn & Garden Product Buyers
247,000 Last 12 Month Lawn & Garden Product Buyers

Arbor Day Foundation • Gardener's Supply • Jackson & Perkins • Plow & Hearth

Improvements Home and Outdoor Living Products
176,000 Last 3 Month Home & Outdoor Living Buyers
508,000 Last 12 Month Home & Outdoor Living Buyers

Additional usage includes:
At West End
Fresh Finds
Gold Violin
Hammacher Schlemmer
Harriet Carter Gifts
Home Decorators Collection
Sharper Image
Soft Surroundings
Soft Surroundings at Home
Sporty's Preferred Living
Sporty's Tool Shop
The Vermont Country Store
Touch of Class

Improvement files include:

Enhanced Holiday Buyers TargetReady Models® Subscriber Genetics Enhanced Pet Buyers Marketing Genetics Enhanced

For more information on the gardening buyers of Improvements, please contact Elyssa Cunningham at Infogroup Media Solutions, 402.836.5720 


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