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AFAR
connects mailers with sophisticated, wealthy consumers who have discerning
tastes and respond to a broad range of magazine offers beyond travel.
Robb Report, Bon Appétit, Oprah Magazine,
Dwell, Smithsonian Magazine, Islands Magazine, The Economist, Foreign
Affairs, International Living, and Seattle Magazine all
continue—with new testing from Britain Magazine, Magellan's, The Week,
Town & Country, Mindful Magazine, Saveur, Forbes, and Food Network
Magazine.
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AFAR subscribers are
upscale, experiential travelers who enjoy spending time abroad as well as time
at home entertaining friends. They are educated, have high household income,
and enjoy reading a variety of magazines that touch on the many aspects of
their high-end lifestyles. The file is 55% female and 45% male, with a median
subscriber age of 48.
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AFAR
Magazine
Active Paid Subscribers=171,000
Active Female Subscribers=97,000
Active Male Subscribers=55,000
Adult Age 50+=81,000
Household Income $75K+=64,000
Inquire for additional counts
View data card |
Enhanced
selectivity makes it
possible for all types of publishers to mail a more targeted, higher
performing segment!
• Adult Age • Household Income • Lifestyle and Interests
• Ethnicity • Religion • Political Affiliation •
Marital Status
The AFAR file is recommended for Travel, Women's, Men's, Cooking, Health,
Home, Family and Regional Magazines and Newspapers.
For more information, please contact Audrey
Wallis at 402.836.5109.
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