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Infogroup Media Solutions

The Marketing Genetics Consumer Buyerbase delivers the secret to list SUCCESS—with its world-class demographic/psychographic data and analytic services for targeting buyers by RFM, source, and the categories you need including apparel, home and garden, health, beauty, magazines, books, and more.
  47,320,000 Last 3 Month Hotline Buyers
110,523,000 Last 12 Month Buyers

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(3 month counts)
Automotive/Tools/Garage – 688,000
Books/Music/Video – 2,459,000
Children’s Products – 2,119,000
Crafts – 4,587,000
Electronics/Gadgets – 380,000
Food & Wine – 1,124,000
Garden/Patio/Pool – 865,000
Gift Merchandise – 2,501,000
Health/Beauty – 1,753,000
Home Décor – 2,077,000 
Housewares/Furnishings – 3,567,000
Interests & Hobbies – 1,656,000
Jewelry – 1,527,000
Men’s Apparel/Accessories – 2,348,000
Pets – 673,000
Professional – 223,000
Shoes – 1,210,000
Specialty Apparel/Accessories – 2,112,000
Sports/Outdoors – 1,098,000
Travel & Leisure – 880,000
Women’s Apparel/Accessories – 6,714,000
Reap the rewards with successful campaigns and incentives, too...featuring test, monthly volume, quarterly volume and yearly volume gift card* incentives and prizes!

*Non-specific retail gift cards awarded—use them whenever and wherever you want!

DOWNLOAD the Marketing Genetics brochure (pdf).
For more information or a targeted recommendation please contact
Heather Winnicki-Mateus at Infogroup Media Solutions, 402.836.5695.
Marketing Genetics—the Art and Science of Marketing.


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