The Paul Fredrick man—his interests are diverse. Reach him for a variety of offers targeting men—from apparel and accessories to business and travel.

Profile:
• 85% Men • Average Income $160K • 79% Married • 90% Homeowners • Average Age 48

Paul Fredrick 185,000 Last 12 Month Buyers 322,000 Last 24 Month Buyers Paul Fredrick Enhanced Age 55+ = 124,000 Age 65+ = 73,000 Cooking = 39,000 Culture/Arts = 8,000 Gardening = 21,000 Electronics = 12,000 Health = 39,000 Pets = 11,000 Sports = 32,000 Travel = 43,000 Also available: TargetReady Models® Wiland Direct Package Insert Program Catalog Blow-In Program

Paul Fredrick Marketing Genetics Enhanced Auto/Tool Buyers = 10,000 Book/Music/Video Buyers = 15,000 Electronics & Gadgets Buyers = 10,000 Food Buyers = 31,000 Gardening/Patio Buyers = 21,000 Gift Buyers = 45,000 Health/Beauty Buyers = 25,000 Home Décor Buyers = 39,000 Home/Office Buyers = 7,000 Housewares/Furnishing Buyers = 46,000 Interest & Hobbies Buyers = 25,000 Jewelry Buyers = 24,000 Men’s Apparel Buyers = 58,000 Pet Product Buyers = 11,000 Shoe Buyers = 28,000 Sports/Outdoor Buyers = 15,000 Women’s Apparel Buyers = 67,000 Travel & Leisure Buyers = 10,000

Usage includes:
DRG Business Journal Consortium • The Economist • Forbes • GQ • Herrington • National Museum of African American History and Culture • Norm Thompson


For more information, please contact the Paul Fredrick team at Infogroup Data Solutions:

Lists: Linda Amaral 402.836.5154   |   Inserts: Anthony Dinino 402.836.5108

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