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Why mail the
Ranger Rick Magazine Masterfile? Because you’ll be reaching
affluent male and female consumers eager for your next offer.
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Ranger
Rick Masterfile
369,000 Last 12 Month Subscribers
218,000 Gift Givers
468,000 Subscribers & Gift Givers
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Ranger
Rick
164,000 Last 12 Month Subscribers
95,000 Last 12 Month Gift Givers
Ranger Rick Jr.
162,000 Last 12 Month Subscribers
110,000 Last 12 Month Gift Givers
Ranger Rick Cub
59,000 Last 12 Month Subscribers
53,000 Last 12 Month Gift Givers
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Who are the Ranger Rick customers?
The Ranger Rick subscribers are mainly women who are buying a subscription
for their children ages 7 and up, while gift givers are mostly
grandparents (average age of 60) who are buying a gift subscription for their
grandchildren. All Ranger Rick customers have a household income of $100,000+.
What does Ranger Rick offer?
Ranger Rick is a division of National Wildlife Federation which offers
three award winning magazines with amazing photography, fascinating stories
about animal adventures, and fun activities for children. Ranger Rick caters to
children 7 and up, while Ranger Rick Jr. is ideal for children age 4-7. Ranger
Rick Cub is the newest addition to the Ranger Rick family and is perfect for
the littlest learners age 0-4.
Facebook Targeting on the Ranger Rick Masterfile
Now target specific groups of Ranger Rick subscribers and gift givers in
their Facebook News Feeds! How
does it work? Once an offer is approved
through the normal approval process, the Ranger Rick postal names are matched
with current email addresses. Those email addresses are then uploaded to
Facebook along with the ad which will run for 30 days. Users can order Facebook
Targeting on its own or in conjunction with postal names.
Contact Audrey
Wallis at
Infogroup Media Solutions for more information—402.836.5109.
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