Target women with the financial
means to respond to a variety of offers!
The
Boden files
deliver active, affluent women with the means to purchase whatever they want or
need—from gifts and home furnishings offers to gadgets, food items, and
stationery. Experience effortless results when you test the Boden file.
Profile:
Age Range 35-44 • 95% Female • 90% Married • Income
Range $100K-$150K
BODEN
MASTERFILE - Combined,
unduplicated masterfile of the Boden titles: Boden Adult, Boden Baby, Mini
Boden and johnnieb.
554,000 Last 12 Month Buyers
786,000 Last 24 Month Buyers
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BODEN
- From crisp linen trousers and chinos to comfy t-shirts and playful skirts,
Boden shoppers outfit their lives in style and
tradition.
359,000 Last 12 Month Buyers
517,000 Last 24 Month Buyers
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Looking for files in the
children's and grandparents' market?
MINI BODEN
267,000 Last 12 Month Buyers
JOHNNIEB
68,000 Last 12 Month Buyers
BODEN BABY
86,000 Last 12 Month Buyers
Combined usage includes:
Amour Vert, Athleta, Blue Apron, Crate & Kids, Custom Ink,
CWDkids, Garnet Hill, Hanna Andersson, J. Peterman Company, J. Jill,
Minted, Oriental Trading, Pottery Barn Kids, Pottery Barn Teen, Restoration
Hardware, Talbots, Tea Collection, and UncommonGoods.
Individual enhanced files available—please
inquire.
Additional
files:
Boden Masterfile Marketing Genetics
Enhanced
Boden Regional Masterfile
Boden Masterfile TargetReady Models®
Boden Masterfile Wiland Direct
Modeled File
For more information regarding the Boden family of
lists, please contact Elyssa
Cunningham
at Infogroup Media Solutions, 402.836.5154.
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