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Infogroup Media Solutions

Target women with the financial means to respond to a variety of offers! 

The Boden files deliver active, affluent women with the means to purchase whatever they want or need—from gifts and home furnishings offers to gadgets, food items, and stationery. Experience effortless results when you test the Boden file.

Age Range 35-44 • 95% Female • 90% Married • Income Range $100K-$150K

BODEN MASTERFILE - Combined, unduplicated masterfile of the Boden titles: Boden Adult, Boden Baby, Mini Boden and johnnieb.

554,000 Last 12 Month Buyers
786,000 Last 24 Month Buyers

BODEN - From crisp linen trousers and chinos to comfy t-shirts and playful skirts, Boden shoppers outfit their lives in style and tradition.

359,000 Last 12 Month Buyers
517,000 Last 24 Month Buyers

Looking for files in the children's and grandparents' market?

267,000 Last 12 Month Buyers
68,000 Last 12 Month Buyers
86,000 Last 12 Month Buyers

Combined usage includes: Amour Vert, Athleta, Blue Apron, Crate & Kids, Custom Ink, CWDkids, Garnet Hill,  Hanna Andersson, J. Peterman Company, J. Jill, Minted, Oriental Trading, Pottery Barn Kids, Pottery Barn Teen, Restoration Hardware, Talbots, Tea Collection, and UncommonGoods.

Individual enhanced files available—please inquire.

Additional files:
Boden Masterfile Marketing Genetics Enhanced
Boden Regional Masterfile
Boden Masterfile TargetReady Models®
Boden Masterfile Wiland Direct Modeled File

For more information regarding the Boden family of lists, please contact Elyssa Cunningham at Infogroup Media Solutions, 402.836.5154.


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