Consumer Lifestyle Data Drying Up Industry-wide

Don't be caught off guard as consumer lifestyle data sources disappear. AmeriLINK® Interests Database remains a reliable source of insight into consumers’ lifestyle-based purchase behavior.

As more data compilers drop consumer lifestyle data, it's becoming more difficult to target individuals based on personal hobbies and interests, which often drive discretionary spending habits. Compiled from the largest collection of detailed surveys and product registration cards available, our AmeriLINK® Interests Database is the premier source of consumer lifestyles. With 200+ available categories on how Americans spend their leisure time, this database helps you target your offers more effectively.

Combining these interests can give you an even more finely targeted group of prospects. For example, select people who own pets and are charitable donors to reach consumers likely to respond to fundraising requests focused on animal well-being. These individuals are 100% mail responsive, which gives each record a potential inherent lift in response.

Click here for an online datacard and complete listing of all interest selects.

5,000 Names FREE with Purchase of 5,000 or More Names
Purchase 5,000 or more names by March 15th and receive 5,000 names FREE from our AmeriLINK Interests Database. Call 866-ASK4KBM (275-4526) or email sales@kbm1.com
for details.