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KnowledgeBase Marketing - Buying Behavior
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To find responsive Medicare Supplement prospects using our new Medicare Supplement Insurance Index, call 866-ASK4KBM or email sales@kbmg.com



It's like GPS for finding Medicare Supplement prospects




Feel lost when trying to locate responsive Medicare Supplement prospects? Stop guessing and let KBM Group's new Medicare Supplement Insurance Index guide your next campaign selections. With more than 45 million senior consumers aged 65 or older, it's like using GPS to find the most responsive seniors for your next Medicare Supplement offer. Modeled from 30,000 known responders and 50,000 non-responders to Medicare Supplement insurance offers, the 10-segment Medicare Supplement Insurance Index allows you to easily:

  • Select the top segments (0 = most likely to respond, 9 = least likely) for best targeting
  • Suppress bottom segments of least likely prospects
  • Select in combination with other demographic selects for more precise targeting
  • Use the index to profile your customers for best cross-sell/upsell opportunities
  • Enhance/append your customer database with 0-9 index levels

Call Today
To start using the Medicare Supplement Insurance Index, call 866-ASK4KBM (275-4526) for a free consultation, or email sales@kbmg.com for details. Our representative will review your campaign objectives and help you select the right segments to drive the best response.