Make
the Most of Every Customer Touchpoint with the IntellisightSM
CDI Solution
Today’s “always-on” marketing
requires insight that is immediate, accurate and actionable so you can make
real-time adjustments to consumer communications and your marketing and sales
conversion process. This immediacy allows you to capture, redirect and/or treat
leads with more relevant, actionable content.
Introducing IntellisightSM
CDI (Customer Data Integration) Solution
Intellisight delivers relevant
marketing data to multiple customer touch points in real-time, via the
Internet, call center or mobile device. By providing immediate access to
customer data, plus access to KBM Group’s extensive data resources
including the AmeriLINK®
national consumer database, as well as Generations lifestage segments and
Digital Neighborhoods®
2.0, Intellisight CDI enables you to:
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Verify and correct website data
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Identify consumers more fully using only a phone number or email address
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Append data from the AmeriLINK database for deeper insights
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Standardize addresses for better deliverability
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Access your customer databases directly
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Deliver model scores for prospect segmentation
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Select and deliver personalized scripts to CRM and call center applications
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Customize messages and dialogue based on customer insight and intelligence
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Personalize consumer’s Web experience based on real-time knowledge
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Shorten and tailor the lead process, including customized decision-based rule
engines for adaptive testing and refinement.
Start Improving Your Marketing Performance Today
Today’s marketing happens in real time. Call 866-ASK4KBM
(275-4526) or email
sales@kbmg.com for details and
learn how simple it is to integrate the IntellisightSM
CDI Solution into your existing marketing programs.
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