Make the Most of Every Customer Touchpoint with the Intellisight^SM CDI Solution

Today’s “always-on” marketing requires insight that is immediate, accurate and actionable so that you can make real time adjustments to consumer communications and to your marketing and sales conversion process. It is this immediacy that allows you to capture, redirect and/or treat leads with more relevant, actionable content. KBM Group brings you the solution – the Intellisight^SM CDI (Customer Data Integration) Solution, delivering immediate consumer intelligence to marketers when, and in the channel, needed.

Intellisight delivers relevant marketing data at multiple customer touch points in real-time, via the Internet, call center or mobile device. By providing immediate access to customer data, plus access to KBM Group’s extensive data resources including AmeriLINK^® demographic, ailment, interests and buying behaviors, as well as Generations™ lifestage segments and Digital Neighborhoods^® 2.0, Intellisight CDI enables you to:  

• Verify and correct website data
• Identify consumers more fully using only a phone number or email address
• Append data from the AmeriLINK database for deeper insights
• Standardize addresses for better deliverability
• Access your customer databases directly
• Deliver model scores for prospect segmentation
• Select and deliver personalized scripts to CRM and call center applications
• Customize messages and dialogue based on customer insight and intelligence
• Personalize consumer’s Web experience based on real-time knowledge
• Shorten and tailor the lead process, including customized decision-based rule engines for adaptive testing and refinement. 

Start Improving Your Marketing Performance Today
Today’s marketing happens in real time. Call 866-ASK4KBM (275-4526) or email sales@kbmg.com for details and learn how simple it is to integrate the Intellisight^SM CDI Solution into your existing marketing programs.