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Get a free consultation today by calling 866-ASK4KBM (275-4526) or email firstname.lastname@example.org
Analytical Services for Acquisition
KBM Group offers an array of analytical services to identify the right universe
of customers and prospects for your specific products, promotions and
relationship-building efforts. The result? Significant lift in response and
KBM Group’s experienced analysts help you evaluate and determine the right
analytical solution to enable data-driven decisions that continue to improve
Profiling reveals insights to understand the characteristics
of your best customers, so you can target similar consumers.
Clone/Product Propensity Models identify the right product or
message, and prioritizes communications when a consumer qualifies for multiple
Response and Conversion Models optimize targeting to reach a
higher percentage of your goal with fewer contacts and see potentially 3-20%
gains in ROI.
Multi-Stage Combination Models are built for each stage (e.g.,
response, approval, activation/purchase) and then used as “levers”
to reach prospects most likely to convert through the process.
Best Product Models identify the right product and/or message
to offer each individual by comparing the results of multiple product-specific
Segmentation and Clustering separate large groups into smaller
homogeneous groups so you spend precious marketing dollars promoting to the
If you are still selecting lists intuitively, think again. Our analytical
services for acquisition will help you reach your real objective:
cost-effective acquisition of new customers.
Now for Your Free Consultation Get a free consultation on how to develop winning acquisition strategies
to attract and retain profitable customers. Call 866-ASK4KBM
(275-4526) or email email@example.com details.