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Age 65 is no longer the magic number for developing year-round Medicare AEP
engagement strategies. With more seniors staying in the workplace beyond
retirement age, reaching the right audience at the right time is more
challenging than ever. Use our advanced healthcare indices to build insurance
selection propensities, healthcare attitudes and channel preferences into your
AEP strategies in 2019 and beyond. We can help you target the right person with
the right message at the right time throughout your campaigns.
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Late to Medicare Index – Identify seniors aged 65 and
over who are most likely to continue working, possibly delaying Medicare
enrollment
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Medicare Supplement Buyer Index – Find prospects who are
most likely to purchase Medicare Supplement insurance
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Medicare Advantage Percentage – Get the percentage of
seniors enrolled in a Medicare Advantage plan within your target counties
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Senior Insurance Responder Index – Identify seniors more
likely to respond to insurance offers for Medicare Advantage and/or Medicare
Supplement policies
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Dental/Vision Indices – Target seniors most likely to
buy dental or vision insurance plans to supplement their Medicare insurance
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Engagement and Influence Indices – Find seniors who are
more likely to engage with their insurer, or whom you might influence to
purchase your product, join your program or change behavior
Get Started Now
Find the right data products to make your 2019 Medicare Annual Open Enrollment
period the most profitable yet. Use our specialty data for direct mail, email,
digital channels and more. Call 844-699-9948 to learn more, or
email sales@kbmg.com for
complete details.
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